Christmas shopping

Christmas Charity Shop Challenge

Our recent survey of 2000 UK consumers revealed that on average, we each expect to spend over £240 on gifts and Christmas outfits this year.

But as much as we love to give at Christmastime, on average, we each receive three presents we don’t actually want.

For a population of over 60 million in the UK, that’s potentially millions of wasted presents as well as millions of wasted pounds!

This is why we have launched our Christmas Charity Shop Challenge. Our charity shops are treasure troves for gift potential – Christmas jumpers or once-worn dresses, books and DVD box sets, vintage jewellery. The beauty is uncovering a real gem or a bargain and knowing your money is going towards a good cause that’s desperately in need of your support.

We are challenging people to spend just a little of their Christmas budget in charity shops to help make a big difference to those in need.

Instead of wasting cash on novelty gifts that will gather dust, you could find unique stocking fillers from charity shops while helping us raise vital funds. We want people to take on the Christmas Charity Shop Challenge and help us spread the word by sharing all the wonderful items out there.

To take part, venture into your nearest charity shops, find or donate some treasures and upload photos online at or by using #MyCharityChallenge.

  • £9 could help bring a homeless person in from the cold
  • £19 could go towards a Christmas box for a family in need
  • £28 could help five lonely older people enjoy a Christmas lunch and friendship
  • £46 could help us keep the doors open of a Salvation Army for vulnerable people for a day
  • £250 could go towards keeping a Salvation Army drop-in centre open for those in need this Christmas


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