Recycle With Michael!

We provide a dedicated clothing recycling scheme for schoolchildren featuring fun kids recycling champion, Michael.

Over 5% of the UK's total annual carbon footprint and water usage result from clothing consumption. We must do better!

Primary Schools

Recycle With Michael!

A fun new way of recycling whilst raising money for your school and The Salvation Army.

Our new Recycle with Michael scheme is designed to be fun and informative for primary school aged children. We can provide a colourful clothing bank featuring Michael for placement on school property, as well as supply branded bags for children to take home and fill up with their donations. All they need to do is bring them back to school, pop them in the bank and we’ll do the rest.

When the bank is full our local collectors will come to empty it and we can provide feedback on the weight of donations received. The school will then be rewarded with an amount of money dependent on the weight of donations as a thank you from SATCoL. This may be spent on new school equipment or in the local community … it’s completely up to the school.

The textiles we receive will be reused or recycled wherever possible, with profit from the sale of the donations being gift-aided to The Salvation Army.

Benefits for schools:
•    Free educational materials provided including poster, information pack and DVD featuring Gary Lineker and Chris Tarrant
•    Chance to earn rewards for school as well as raise money for charity
•    Free press office support to help profile your school’s activities in the local media
•    Feedback on the amount of textiles collected made available to the school and local authority

To see how our work with Manchester City Council has encouraged children across the city to recycle with Michael, click here.

For further details on the Recycle With Michael scheme, please contact Vicki Dunlop by emailing

Recycle With Michael Newsletter
Issue 4 February 2015

Participating schools

For schools currently participating in Recycle With Michael, we’ve now made our template press releases available to download:

Press release
to publicise the introduction of the scheme
Press release to publicise the scheme’s success and the school’s reward




Manchester schools encouraged to recycle with Michael

SATCoL has been working closely with Manchester City Council since May 2013 to encourage schoolchildren, staff and parents across the city to recycle their unwanted textiles.

As part of the Recycle With Michael scheme, SATCoL introduced colourful banks to the city’s schools where children have been generously donating their unwanted clothing and textile items. By bringing their donations to the banks, pupils have helped raise money for their schools while also stopping tonnes of material ending up in landfill sites unnecessarily.

An impressive five tonnes of clothing was donated by Manchester schoolchildren between May and November 2013. In return for their generous efforts, SATCoL has so far given £1000 back to the city’s schools, with this figure set to grow as more and more clothing is donated. The remaining profit is gift-aided to The Salvation Army.

Youngsters at the participating schools have been given branded bags into which they can bring unwanted textiles to school, as well as information packs, reward charts, DVDs and posters.

A total of 47 schools have joined the scheme since it was introduced in May and Manchester City Council hopes to roll this out to a further 100 schools in 2014.

Councillor Bernard Priest, Manchester City Council’s executive member for neighbourhood services said: “This is another example of how Manchester residents, particularly young people, are passionate about recycling and I would like to praise our schools for generating this amount of material in such a short time.

“This is a great opportunity for schools to earn money while teaching children about the importance of recycling, and reducing the amount of clothing that goes to landfill unnecessarily each year. It’s completely free for schools to do this so they have nothing to lose.”

It is important to teach children and young people about recycling their unwanted clothing from an early age to help encourage behaviour change in future generations and the Recycle With Michael scheme has been met with enthusiasm from Manchester schoolchildren and teachers alike.

Ann Walsh, head teacher of the Divine Mercy RC Primary School in Moss Side, Manchester said: “We decided to introduce the scheme because it’s a fun way to teach children about textile recycling and raise money for the school at the same time.

“The money we generate will be put back into environmental activities in the school, such as our food growing activities and our wildlife gardening activities.”

If your school is interested in taking part, please contact Vicki Dunlop on 01933 441807 or by emailing for more information.

Why Recycle

Find out why throwing away clothing is harmful to the environment.
> More


We answer your questions about where your clothes go and how the money raised is spent.
> More

Local authorities

Find out how to increase textile recycling in your area.
> More